1:26We Appreciate Our Writers
From My First Million · Published Jul 6, 2017 · Watch on YouTube
TL;DR
The hosts (Speaker 1) celebrate Writers’ Appreciation Day by having their readers create a thank‑you video for their writers/editors (Little John, Kendall, Lindsay, and two others). They then surprise each editor with a personalized gift: a skydiving gift card for Lindsay, a steak dinner at Roy’s for John, and an unspecified print‑ready gift for Kendall. The segment ends with positive reactions.
Key insights
- The hosts prioritized reader‑generated appreciation over their own, asking the audience to contribute a thank‑you video.
- The readers’ video included a testimonial endorsing the tone and voice of the publication, recommending it to clients and friends.
- Each writer/editor received a different, personalized gift (skydiving, steak dinner, printable gift), chosen with apparent knowledge of individual preferences (e.g., Roy’s is “Adam’s favorite place”).
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