11:20This Profitable Business Model Might Make You A Billionaire | My First Million Podcast
From My First Million · Published Jul 5, 2020 · Watch on YouTube
TL;DR
Richard Barton built Expedia, Zillow, and Glassdoor on a single thesis: "information wants to be free" – bringing transparency to opaque industries by making hidden data public. The speakers argue this formula remains fertile today (e.g., enterprise software pricing, freelancer rates, company software stacks).
Key insights
- Barton’s three billion‑dollar companies all stem from one premise: “information wants to be free” – democratizing data that was previously gatekept (MLS listings, flight pricing, employer reviews).
- The core question to replicate his success is not how to build a company but which industry today lacks transparency that can be opened up.
- Enterprise software pricing is opaque (vendors price based on your revenue, not a published list); “call for pricing” is a hated model.
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