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Rick Marini has been there and done that at Hustle Con

From My First Million · Published Jul 7, 2015 · Watch on YouTube

TL;DR

Rick Marini, founder of Tickle ($100M exit to Monster) and BranchOut (800M+ profiles), discusses the realities of entrepreneurship: setting high yet attainable goals, knowing when to sell, and surviving near-bankruptcy through creative deal-making.

Key insights

  • Setting a $100M goal was a gut feeling – a big but attainable round number from a small-town background; a billion-dollar goal felt unattainable at the time.
  • Selling a company requires knowing when the path to the next level is unclear; Mark Cuban sold Broadcast.com, Mark Zuckerberg did not sell Facebook – both were smart based on their visibility of the f
  • Tickle had seven acquisition offers; the seventh (for $100M from Monster) was the right one.

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