19:42Paid Communities Making $20M a Year & How You Can Build One
From My First Million · Published Jul 5, 2021 · Watch on YouTube
TL;DR
Tiger 21 is a paid peer group for individuals with at least $10M in investable assets, charging $30k/year with ~850 members and an estimated $24M+ annual revenue. The hosts analyze why paid communities work: they are fast to grow (compared to software), require little startup capital, can be very profitable, but face scalability and churn challenges.
Key insights
- Tiger 21's $30k/year membership gives access to portfolio defense meetings, external speakers, events (e.g., at Magic Johnson's house), and discounts like umbrella insurance; they have a 90% retention
- The hosts estimate Tiger 21 likely does $30–40M in revenue and note a subreddit (Fat Fire) tripled in the last year.
- Aventa, a free/application-only community for Fortune 500 executives (e.g., CISO, CFO, CDO), sold in 2016 for $375M at 12x profit, meaning ~$23M profit/year, almost entirely from sponsorships paying h
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