1:18:33

I Own 38 Businesses. Here's What Actually Makes Money.

Name: I Own 38 Businesses. Here's What Actually Makes Money.
Uploaded: 2025-12-06T21:32:18.887Z
Duration: 1 h 18 min 33 s
Description: Andrew Wilkinson ranks business models by median success, lifestyle, and upside. MLM and restaurants are the worst (F/E); agencies and marketplaces are middling (C); SaaS with sticky verticals and hardware integration, plus hedge funds with permanent capital, are top-tier (B–S). He concludes that owning a high-quality, defensible business compounded from a small base (e.g.

From My First Million · Published Dec 6, 2025 · Watch on YouTube

TL;DR

Andrew Wilkinson ranks business models by median success, lifestyle, and upside. MLM and restaurants are the worst (F/E); agencies and marketplaces are middling (C); SaaS with sticky verticals and hardware integration, plus hedge funds with permanent capital, are top-tier (B–S). He concludes that owning a high-quality, defensible business compounded from a small base (e.g.

Key insights

MLMs are an F because they rely on recruiting, not selling, and inevitably collapse or lead to indictment.
Agencies are a tentative C: they can be feast-or-famine as clients (e.g., Walmart) cut budgets after you hire staff.
SaaS is B, but only when it has high switching costs (e.g., funeral‑home management or DJ software with hardware lock‑in); generic thin‑wrapper SaaS faces margin compression from AI.

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