28:57How Tilt Started With James Beshara, the Founder of Tilt - Hustle Con 2015
From My First Million · Published Jul 7, 2015 · Watch on YouTube
TL;DR
James Beshara, founder of Tilt (formerly CrowdTilt), describes Tilt as the easiest way to collect money from a group for free, focusing on small, social objectives like parties or birthday funds rather than large Kickstarter-style projects. He emphasizes that the two most important elements for building anything significant are trust and a network, and that one is worthless without the other.
Key insights
- The idea for Tilt emerged when Beshara realized that a feature of his micro-insurance lending platform (pooling money toward an objective) was much bigger than the original application.
- The best advice Beshara ever received: the two most important things to build anything of significance are trust and a network; one is worthless without the other.
- You should build a network by providing value to others without a quid pro quo mentality; you will only ever need to call on 2–3% of your network.
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