1:02:278 Profitable Side Hustles For The Halloween & Christmas Season (#381)
From My First Million · Published Jul 5, 2023 · Watch on YouTube
TL;DR
The video analyzes seasonal side hustles around Halloween and Christmas, revealing a $10B Halloween market that has doubled in a decade. Profitable models include pop-up haunted houses, shaped pumpkins (Pumpkinstein), stencil websites (ZombiePumpkins.com), flipping Home Depot skeleton decorations, VR haunted house apps, Christmas light installation services, and pet costume e‑commerce.
Key insights
- Halloween spending hit $10B in 2022, up from $5B in 2010 and $3B in 2005, growing faster than most holidays except Christmas (~$1T).
- Spirit Halloween operates 1,400 pop‑up stores by leasing vacant properties for two months with a kick‑out clause; they do $1B revenue in about a month, with 90% of traffic in the two weeks before Hall
- The costume industry (example: Rubies) must predict which characters will be popular a year in advance, working with studios under lock and key for an 8–10% royalty.
Want the full analysis - every claim cited to the second it was said?
This page only shows a teaser. Sign up to chat with the complete, cited breakdown of "8 Profitable Side Hustles For The Halloween & Christmas Season (#381)".